In June 2020, Pexels said it had updated its search algorithm so results would include more LGBTQ+ and other diverse imagery, without requiring users to search specifically for it. The company described the change as part of its commitment to representation; it also said it would continue refining the algorithm and encouraging creators to upload LGBTQ+ content.
Sources
http://web.archive.org/web/20251205014243/https://www.forbes.com/sites/curtissilver/2020/06/26/free-stock-photo-platform-pexels-increases-visibility-of-lgbtq-content/
The importance of diverse content that represents our society cannot be understated. While brands and companies generally have access to paid stock photo sites, Pexels exists for the rest of us for free, yet is already one of the most diverse stock photo sites. Pexels has recently updated its algorithm to present even more LGBTQ+ content, to not only recognize Pride Month, but to better represent society.