A March 12, 2024 report said Smashbox Cosmetics was accused of using TikTok to collect private identifying information. The plaintiff’s attorney, Robert Tauler, alleged that Smashbox shared intimate details, including a young person’s skin color, with TikTok. The supplied excerpt does not provide Smashbox’s response or the case’s outcome.
Sources
https://www.law.com/therecorder/2024/03/12/smashbox-cosmetics-accused-of-using-tiktok-to-collect-private-identifying-information/
"I personally think it is a shame that Smashbox would share intimate details of a young person's life, including their skin color, with TikTok. TikTok keeps this data for reasons that our leaders believe pose a threat to ordinary citizens," said the plaintiff's attorney, Robert Tauler of Tauler Smith. "Smashbox should consider the negative impact their secret and immoral data collection practices are having on society instead of just trying to acquire young customers at any cost."