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Arizona Attorney General Kristin Mayes filed suit in state court in September 2026, alleging L’Oréal marketed relaxers without warning of alleged ovarian and uterine cancer risks. The state seeks penalties, damages and a sales restriction absent a warning. L’Oréal has said its products undergo rigorous safety reviews and called the claims without legal or scientific merit.

Against Health policy
Sources
https://www.cnbc.com/2026/09/11/arizona-accuses-loreal-of-concealing-hair-relaxer-cancer-risks.html
Arizona has sued L'Oreal, alleging the cosmetics company hid evidence that its hair relaxer products could cause cancer in women, as it ⁠faces thousands of similar lawsuits from users and their families.
https://finance.yahoo.com/markets/stocks/articles/lor-al-stock-bull-case-001959416.html
L'Oréal reported unaudited group sales of €11,561.4 million for the third quarter of 2026 and €35,337.6 million for the first nine months, while facing a Minnesota lawsuit alleging concealed cancer risks tied to chemical hair relaxers.

Responding to Associated Press reporting on sexual abuse in its supply chain, L’Oréal said it had received no reports but would investigate with local NGO partners. It said allegations are relayed to direct suppliers, with business terminated if they fail to take corrective action. The company also described efforts to reduce chemical exposure and said it would raise plantation concerns with RSPO.

In favor Labor & working conditions
Sources
https://www.business-humanrights.org/en/latest-news/loréals-response/
Regarding the female sexual abuses reported by Associated Press enquiry, we have not had any reports of such abuses on our supply chain, but we will investigate further with the assistance of our local NGO partners. As required by our grievance mechanism, whenever allegations of non-compliance are brought to our attention, we immediately cascade them to all our direct suppliers and ask them to ensure that no such abuses appear in their supply chain. If they do not comply and immediately implement an appropriate corrective action plan, we terminate our business relationship. In addition, all L’Oréal’s direct suppliers are assessed on a yearly basis in the light of their commitments, action plans, achievements and level of transparency on human-rights related matters.
https://www.business-humanrights.org/en/latest-news/loréals-response/
L’Oréal strongly condemns the human rights abuses described in the article published by Associated Press. The Group is committed to respecting internationally recognized human rights everywhere we operate, and throughout our supply chains.

On September 16, 2026, Bloomberg Law reported that L’Oréal USA persuaded a federal judge to dismiss a consolidated class action alleging certain CeraVe and La Roche-Posay benzoyl peroxide products contained benzene without adequate warnings. The Southern District of New York ruled state-law claims preempted by federal law governing over-the-counter drug labeling.

Against Health policy
Sources
https://news.bloomberglaw.com/litigation/loreal-sheds-cerave-la-roche-posay-acne-products-benzene-suit
L’Oréal USA Inc. convinced a federal judge to toss a consolidated class action alleging the cosmetics giant failed to warn consumers that certain CeraVe and La Roche-Posay benzoyl peroxide acne products contained benzene, a known carcinogen.

A May 2024 BBC investigation reported children as young as five picking jasmine on Egyptian farms linked to perfume suppliers for L’Oréal. The Business & Human Rights Resource Centre said L’Oréal was among companies sourcing Egyptian jasmine and invited it to explain its due diligence. L’Oréal told Vogue Business it had found child labour after the 2023 harvest and was working with Egyptian authorities, the Fair Labor Association and the ILO on a

Against Labor & working conditions
Sources
https://www.business-humanrights.org/en/latest-news/egypt-perfume-companies-linked-to-child-labour-in-jasmine-farms-incl-co-responses/
In light of these allegations, the Business & Human Rights Resource Centre invited the top ten conglomerates producing perfume globally (Estée Lauder Companies, L'Oreal, Revlon, Parlux, COTY, LVMH, Shiseido, Designer Parfums, PUIG and Interparfums, Inc), as identified in the documentary, to respond to a series of questions regarding its purchasing practices in relation to sourcing practices for jasmine from Egypt, the due diligence measures being taken to mitigate and remediate labour rights abuses in the supply chain. While Estée Lauder Companies and L'Oreal were reported to be sourcing jasmine from Egypt, Revlon, Parlux, COTY, LVMH, Shiseido, Designer Parfums, PUIG and Interparfums, Inc. had not.
https://www.vogue.com/article/jasmine-farms-supplying-estee-lauder-and-loreal-linked-to-child-labour
L’Oréal told Vogue Business that it regularly audits its suppliers, and discovered child labour in its supply chains after the 2023 jasmine harvest (and before the BBC reached out), stating over email that the group has since worked with the Government of Egypt, the Fair Labor Association and the ILO to “drive systemic change in support of local communities”.

L’Oréal’s announced AI initiatives include Beauty Genius, a generative-AI beauty assistant offering personalized guidance and virtual try-ons, and a voice-enabled makeup assistant intended to help visually impaired users. The company also plans to use its Nvidia partnership to scale AI tools for product visualizations and marketing, and has announced a foundation model intended to reduce material and energy waste in formulation.

You decide AI & automation
Sources
http://web.archive.org/web/20250928022749/https://www.forbes.com/sites/bernardmarr/2025/07/07/lorals-ai-weapon-could-kill-traditional-beauty-industry-forever/
For example, another generative AI initiative announced by L’Oréal involves building and training a foundation model that it hopes will reduce material and energy waste during the formulation process.
http://web.archive.org/web/20250928022749/https://www.forbes.com/sites/bernardmarr/2025/07/07/lorals-ai-weapon-could-kill-traditional-beauty-industry-forever/
Another standout example of L’Oréal’s AI innovation is Beauty Genius, its generative AI-powered personal beauty assistant. Designed to tackle decision fatigue in a crowded beauty market, Beauty Genius offers 24/7 personalized guidance based on L’Oréal’s proprietary knowledge, dermatological data, and real-time virtual try-on tools. It uses generative AI, augmented reality, and computer vision to recommend routines, answer intimate questions, and help users discover ideal products tailored to their skin tone, hair type, and beauty concerns, all in a secure, private, conversational interface.
http://web.archive.org/web/20250928022749/https://www.forbes.com/sites/bernardmarr/2025/07/07/lorals-ai-weapon-could-kill-traditional-beauty-industry-forever/
L'Oréal has announced a major partnership with Nvidia to deploy generative AI across its beauty empire, creating personalized marketing campaigns and 3D product visualizations that could revolutionize how cosmetics are designed and sold

On June 30, 2014, L’Oréal USA agreed to settle FTC charges that it made false, unsubstantiated claims that Lancôme Génifique and L’Oréal Paris Youth Code products targeted genes to provide anti-aging benefits. The proposed order would restrict such claims without reliable scientific evidence and prohibit misrepresenting test results. It was open for public comment; the FTC had not yet made it final.

Against Corporate conduct
Sources
https://www.ftc.gov/news-events/news/press-releases/2014/06/loreal-settles-ftc-charges-alleging-deceptive-advertising-anti-aging-cosmetics
Cosmetics company L’Oréal USA, Inc. has agreed to settle Federal Trade Commission charges of deceptive advertising about its Lancôme Génifique and L’Oréal Paris Youth Code skincare products. According to the FTC’s complaint, L’Oréal made false and unsubstantiated claims that its Génifique and Youth Code products provided anti-aging benefits by targeting users’ genes.

A French court acquitted Garnier, L’Oréal and Adecco in 2006 over alleged discrimination in recruiting demonstrators; SOS Racisme said it would appeal. In 2007, an appeals court convicted Garnier and Adecco over a 2000 campaign seeking only white women. France’s highest court upheld the conviction in 2009. L’Oréal said it was disappointed and would appeal; the companies were fined and ordered to pay damages.

Against Workplace equity
Sources
https://www.business-humanrights.org/en/latest-news/garnier-adecco-fined-for-racism-france/
The French cosmetics company, Garnier [part of L'Oreal], and Swiss employment agency Adecco have been found guilty of carrying out a racist recruitment campaign in 2000. A French appeals court overturned an earlier acquittal and ruled both companies had colluded to find only white women to sell make-up in Paris...L'Oreal said it was not racist and would appeal. Adecco...said it was astonished by the ruling and was considering an appeal...After finding them guilty, the court fined Garnier, Adecco and one its subsidiary's, Ajilon, 30,000 euros...The ruling was the first time in France that blue-chip companies have been convicted of racial discrimination in hiring.
https://www.business-humanrights.org/en/latest-news/french-cosmetics-giant-loréal-guilty-of-racial-discrimination/
L’Oréal, the French cosmetics giant…was found guilty of racial discrimination for considering black, Arab and Asian women unworthy of selling its shampoo...The court ruled that Adecco, the temporary recruitment agency whose Districom division hired the hostesses, was also guilty of racial discrimination. The Paris Appeal Court had fined both L’Oréal and Adecco €30,000 (£25,500) and ordered them to pay a further €30,000 each in damages to SOS Racisme, the anti-racist campaign group, which brought the case…L’Oréal expressed “disappointment” at the judgment, which ends three years of legal wrangling over the discrimination claims. Adecco declined to comment.
https://www.business-humanrights.org/en/latest-news/adecco-et-loréal-relaxés-pour-discrimination-à-lembauche/
SOS-Racisme a subi un sérieux revers jeudi devant le tribunal correctionnel de Paris qui a relaxé les sociétés Adecco et Laboratoires Garnier (groupe L'Oréal), ainsi que trois anciens cadres, qui étaient poursuivis par l'association pour avoir pratiqué la discrimination raciale lors du recrutement de démonstratrices en 2000. SOS-Racisme a immédiatement annoncé son intention de faire appel de cette décision qualifiée "d'inique" par son vice-président, Samuel Thomas. "Cette décision est extrêmement inquiétante car elle engendre le désespoir envers la justice française"...
https://www.upi.com/Business_News/2009/06/25/LOreal-discrimination-verdict-upheld/87521245950249/
Attorneys said the company's beauty division, Garnier, had a hiring policy known as "blue, white, red" -- the colors of the French flag -- meaning employees should be white and French-born, The Times of London reported.

OpenSecrets’ records attribute contributions to individuals associated with L’Oréal SA and its affiliates, not the company itself. For 2024, the profile lists $95,996, with 86.68% going to Democrats; L’Oréal USA’s listed total was $17,104, mostly to Democrats. The 2022 profile reported $22,685, all from individuals, and no federal lobbying.

You decide Political spending
Sources
http://web.archive.org/web/20250731010614/https://www.opensecrets.org/orgs/l-oreal-sa/totals?id=D000042022
<table> <thead> <tr> <th>Cycle</th> <th>Total</th> <th>Democrats</th> <th>% to Dems</th> <th>Republicans</th> <th>% to Repubs</th> </tr> </thead> <tbody> <tr> <td>2024</td> <td>$95,996</td> <td>$82,052</td> <td>86.68%</td> <td>$12,606</td> <td>13.32%</td> </tr> <tr> <td>2022</td> <td>$29,913</td> <td>$12,346</td> <td>43.61%</td> <td>$15,967</td> <td>56.39%</td> </tr> <tr> <td>2020</td> <td>$146,887</td> <td>$122,309</td> <td>87.19%</td> <td>$17,973</td> <td>12.81%</td> </tr> <tr> <td>2018</td> <td>$90,782</td> <td>$81,063</td> <td>95.48%</td> <td>$3,834</td> <td>4.52%</td> </tr> <tr> <td>2016</td> <td>$90,113</td> <td>$83,166</td> <td>93.39%</td> <td>$5,886</td> <td>6.61%</td> </tr> <tr> <td>2014</td> <td>$32,300</td> <td>$22,050</td> <td>98.88%</td> <td>$250</td> <td>1.12%</td> </tr> <tr> <td>2012</td> <td>$16,880</td> <td>$15,880</td> <td>94.08%</td> <td>$1,000</td> <td>5.92%</td> </tr> <tr> <td>2010</td> <td>$7,350</td>
http://web.archive.org/web/20221025113449/https://www.opensecrets.org/orgs/l-oreal-sa/summary?id=D000042022
<table> <thead> <tr> <th>Recipient</th> <th>Total</th> <th>From Individualsimore info </th> <th>From Organizationimore info </th> <th>Typeimore info </th> <th>view</th> </tr> </thead> <tbody> <tr> <td>Baugh, Scott</td> <td>$8,700</td> <td>$8,700</td> <td>$0</td> <td>Candidate (R-CA47)</td> <td>Republican</td> </tr> <tr> <td>DNC Services Corp</td> <td>$2,800</td> <td>$2,800</td> <td>$0</td> <td>Political Party</td> <td>Democrat</td> </tr> <tr> <td>Schumer, Charles E</td> <td>$2,000</td> <td>$2,000</td> <td>$0</td> <td>Candidate (D-NYS2)</td> <td>Democrat</td> </tr> <tr> <td>Democratic Congressional Campaign Cmte</td> <td>$1,510</td> <td>$1,510</td> <td>$0</td> <td>Political Party</td> <td>Democrat</td> </tr> <tr> <td>Republican National Cmte</td> <td>$1,120</td> <td>$1,120</td> <td>$0</td> <td>Political Party</td> <td>Republican</td> </tr> <tr> <td>Rivera, Carlina</td> <td>$1,000</td> <td>$1,000</td> <td>$0</td> <td>Candidate (D-NY10)</td> <td>Democrat</td> </tr> <tr> <td>Stand for America PAC</td> <td>$850</td> <td>$850</td> <td>$0</td> <td>LeadPAC</td> <td>Republican</td> </tr> <tr> <td>National Republican Senatorial Cmte</td> <td>$703</td> <td>$703</td> <td>$0</td> <td>Political Party</td> <td>Republican</td> </tr> <tr> <td>Luna, Anna Paulina</td> <td>$600</td> <td>$600</td> <td>$0</td> <td>Candidate (R-FL13)</td> <td>Republican</td> </tr> <tr> <td>Hines, Bo</td> <td>$500</td> <td>$500</td> <td>$0</td> <td>Candidate (R-NC13)</td> <td>Republican</td> </tr> </tbody> <tfoot> <tr> <td colspan="5"> Liberal/Democrat Conservative/Republican No View </td> </tr> <tr> <td colspan="5">View All Recipients</td> </tr> </tfoot> </table>

In March 2025, CEO Nicolas Hieronimus urged EU officials to exempt American cosmetics from retaliatory tariffs, warning that Europe could lose more than U.S. businesses. In July, he said L’Oréal would push for exemptions from a 15% U.S. tariff on EU goods. The company was considering price increases or shifting production, but said it would wait for further negotiations before deciding.

You decide Political spending
Sources
https://fortune.com/europe/2025/03/24/loreal-beiersdorf-beauty-eu-cosmetics-tariff-war/
A group of beauty companies, including industry leader L’Oréal, hope the European Union will exclude American cosmetic goods when it rolls out extensive tariffs next month.
https://www.reuters.com/business/loreal-push-tariff-exemption-us-market-improves-2025-07-29/
"We're going to be writing to all the European leaders and negotiators to see whether there's a loophole we could benefit from, because in the end it's going to be costly," he said.

L’Oréal said it has historically emphasized supporting and empowering women and that gender issues and potential sources of discrimination—including age, status and sexual orientation—are considered across its policies and activities. It also said its sourcing programs identify specific risks, citing palm oil.

In favor Workplace equity
Sources
https://www.business-humanrights.org/en/latest-news/loréals-response/
Historically, L’Oréal has put particular emphasis on supporting and empowering women, who are the first victims of many of the social and environmental challenges our world faces. Gender issues, as well as any potential source of discrimination (such as age, status, sexual orientation, etc.) are taken into account in all our policies and activities, including the sourcing programs for which we have identified specific risks, such as palm oil.
About & ownership
Category
Cosmetics
Website
lorealparisusa.com
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