In September 2024, Molson Coors told employees it would end participation in the Human Rights Campaign’s Corporate Equality Index, drop supplier diversity goals, rename employee resource groups and stop tying executive incentives to representation goals beginning in 2025. The company said the changes had been in development since March and would not diminish its commitment to an inclusive workplace.
Sources
Well, never mind about all that. Just a few months later, the company became a sort of pioneer, announcing in September, 2024 – before Donald Trump’s victory – that it was ending its DEI practices. “In the polarized world in which we are living, let’s ensure that we stay united as a team as well,” the company told its employees in an e-mail.
The beer giant will no longer participate in a scoring system by the Human Rights Campaign and will tie executive incentives to business performance, not “aspirational representation goals.”
Molson Coors plans to cut supplier diversity quotas and DEI-based training programs, and sever ties with the Corporate Equality Index of the LGBTQ+ advocacy group Human Rights Campaign.
Molson Coors sent a memo to employees Tuesday saying it will stop linking executive compensation to employee representation, scrap supplier diversity goals, and no longer engage with the Human Rights Campaign’s corporate rankings. A spokesman for the firm shared the memo with Bloomberg News.
Molson Coors beer company abandons DEI after fringe online conservatives complain
In an email to employees Tuesday morning, Molson Coors leaders said they’re nixing supplier diversity goals and ending the company’s participation in the Human Rights Campaign’s Corporate Equality Index, a tracker for LGBTQ-inclusive policies. By 2025, executive incentives will no longer include “aspirational representation goals,” according to the email, which a company spokesperson shared with Inc.