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The HEINEKEN Company — Company research | Choice 0 Choice score Out of 100

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Brazil added Heineken-owned Cervejarias Kaiser Brasil to its list of companies responsible for labor conditions analogous to slavery in October 2023, citing its subcontracting of trucking firm Sider. Inspectors said Sider drivers, including Venezuelan and Haitian migrants, faced long hours and inadequate lodging. Heineken said it no longer worked with Sider and was working to resolve the issue.

Against Labor & working conditions
Sources
https://www.business-humanrights.org/en/latest-news/brazil-ambev-and-heineken-fined-for-slave-labour-in-outsourced-company-victims-were-immigrants-from-venezuela-and-haiti/
...In March 2021…[,]...23 foreigners…[were]...freed in an action of the Slave Labor Eradication Program in the State of São Paulo, linked to the Ministry of Economy. During the operation, which began in the early morning of March 3, the inspectors dismantled a system of work in conditions analogous to slavery that involved two of the largest brewers in the world, the multinationals Ambev and Grupo Heneiken (which in Brazil is called Cervejarias Kaiser Brasil), and a transport company subcontracted by both, Sider, which directly employed the workers. Now companies, which are preparing a schedule to pay employees moral damages, will have a few weeks to prepare their defense in the case. In total, each rescued worker will receive about 657,270 reais ($ 125,000)...The immigrants, 22 Venezuelans and one Haitian, lived for months (some more than a year) in the cab of trucks parked at Sider’s headquarters...They worked long hours without a day off. In addition, they did not have access to drinking water. Extra fees and discounts were also imposed on them...Brazilian law establishes that it would be up to Heineken and Ambev to supervise that the outsourced contractor (Sider) complies with labor obligations...[T]he Heineken Group stated that it learned of the case “through the Regional Labor Superintendency, and that it actively collaborated to guarantee all the fundamental rights of workers, as indicated by the auditors”...Ambev has stated that “as soon as we became aware of the complaint to Sider…[,]...we immediately made sure that the drivers were transferred to a hotel, where they were given shelter and received all the necessary support”...EL PAÍS contacted Sider by email and telephone, but received no response...
http://web.archive.org/web/20231011050357/https://www.reuters.com/business/retail-consumer/heineken-owned-brewery-added-brazil-slave-labor-list-2023-10-06/
Kaiser was placed on the list for subcontracting Sider, a trucking company that delivered its beer in the state of Sao Paulo. Sider was charged in 2021 for submitting 23 of its drivers - 22 Venezuelans and one Haitian - to "slavery-like conditions."

Macedonian Thrace Brewery sought to hold Heineken and its Greek subsidiary Athenian Brewery jointly liable for damages over a Greek competition authority’s finding that Athenian Brewery abused its dominant position. The authority found no evidence of Heineken’s direct involvement or decisive influence. In February 2025, the EU Court of Justice ruled on jurisdiction questions referred by the Dutch Supreme Court; the supplied text does not state a

Against Corporate conduct
Sources

A Dutch court awarded Macedonian Thrace Brewery €43 million in damages and €68 million in interest over conduct by Heineken subsidiary Athenian Brewery in Greece from 1998 to 2014. Heineken disputed the court’s assumptions and said it would appeal; the rival said justice had been served.

Against Corporate conduct
Sources
https://www.ft.com/content/68c0b8d2-92d6-4785-b5bf-7af7d76618b1?sharetype=gift
Heineken liable for competition violations by Greek unit, Dutch court rules
https://www.reuters.com/business/retail-consumer/heineken-ordered-pay-111-million-damages-interest-greek-rival-2026-10-21/
Heineken said it disagreed with the reasoning of the court and would appeal the decision, ​which related to conduct by Athenian Brewery in the ​Greek beer market between 1998 and 2014.

On February 11, 2026, Heineken said it plans to cut 5,000 to 6,000 roles over two years. CEO Dolf van den Brink said AI and digitization were partly behind the reductions, alongside productivity savings; he said about 3,000 roles would move to business services. Beer volumes fell 2.4% in 2025.

Against AI & automation
Sources
https://www.cnbc.com/2026/02/11/heineken-slash-6000-jobs-ai-productivity-savings-.html
Dutch brewer Heineken is planning to lay off up to up to 7% of its workforce, as it looks to boost efficiency through productivity savings from AI, following weak beer sales last year.

Heineken agreed to pay the U.S. government $2.5 million to settle TTB allegations of slotting-fee practices in Miami. The agency alleged payments were disguised, including through BrewLock systems tied to Heineken kegs. The TTB said the settlement was voluntary and in lieu of permit action, not a fine or penalty.

Against Corporate conduct
Sources
https://www.miaminewtimes.com/food-drink/heineken-in-alleged-pay-to-play-scheme-11138196/
In this case, according to the TTB, Heineken provided some retailers with its BrewLock draft system, a technology patented by the beer company that can only be used with specially designed Heineken kegs. Hogue says the system forced retailers to purchase Heineken products.

Heineken announced plans to leave Russia in March 2022 after the invasion of Ukraine, initially halting its namesake beer’s production and sales. In August 2023 it said it had completed the sale of all Russian operations to Arnest Group for €1, with an expected €300 million cost. The company said employee livelihoods were secured; critics had faulted the delay.

You decide Ukraine & Russia
Sources
https://www.wsj.com/livecoverage/russia-ukraine-latest-news-2022-03-09/card/heineken-closes-operations-in-russia-R0lkNQACuP0nO0kbfKq8
Heineken NV said Wednesday it would stop the production, advertising and sale of the Heineken brand in Russia as a response to the escalation of the war in Ukraine.
https://www.politico.eu/article/dutch-heineken-completes-exit-from-russia-ukraine-war/
Heineken sold all its operations to Russian manufacturer Arnest Group for €1, in an exit that is expected to cost the Dutch brewer €300 million.
https://www.voanews.com/a/heineken-exits-russia-in-wake-of-ukraine-war-/6504362.html
THE HAGUE, NETHERLANDS — Dutch brewer Heineken announced on Monday it was pulling out of Russia, becoming the latest Western firm to exit the country in the wake of Moscow’s invasion of Ukraine.

Federal filings show Heineken USA’s Good Government Fund PAC reported $31,000 in contributions to other committees and $40 in operating expenditures during 2023–24. OpenSecrets reported the PAC’s contributions were split 51.85% to Democrats and 48.15% to Republicans, totaling $27,000. FEC data for Jan. 1, 2025–Oct. 14, 2026, lists $31,040 in total disbursements.

You decide Political spending
Sources
http://web.archive.org/web/20260714115645/https://www.opensecrets.org/political-action-committees-pacs/heineken-usa/C00358234/summary/2024
51.85% to Democrats, 48.15% to Republicans</td> <td>$27,000</td> </tr> <tr> <td>Contributions to this PAC from individual donors of $200 or more (list donors)</td> <td>$9,610</td> </tr> </tbody> </table>
https://www.fec.gov/data/committee/C00358234/
<table> <tr> <td>Total disbursements</td> <td>$31,040.00 </td> </tr> <tr> <td>Operating expenditures</td> <td>$40.00 </td> </tr> <tr> <td>Allocated operating expenditures - federal share</td> <td>$0.00 </td> </tr> <tr> <td>Allocated operating expenditures - nonfederal share</td> <td>$0.00 </td> </tr> <tr> <td>Other federal operating expenditures</td> <td>$40.00 </td> </tr> <tr> <td>Transfers to affiliated committees</td> <td>$0.00 </td> </tr> <tr> <td>Contributions to other committees</td> <td>$31,000.00 </td> </tr> <tr> <td>Independent expenditures</td> <td>$0.00 </td> </tr> <tr> <td>Party coordinated expenditures</td> <td>$0.00 </td> </tr> <tr> <td>Loans made</td> <td>$0.00 </td> </tr> <tr> <td>Loan repayments made</td> <td>$0.00 </td> </tr> <tr> <td>Total contribution refunds</td> <td>$0.00 </td> </tr> <tr> <td>Individual refunds</td> <td>$0.00 </td> </tr> <tr> <td>Political party refunds</td> <td>$0.00 </td> </tr> <tr> <td>Other committee refunds</td> <td>$0.00 </td> </tr> <tr> <td>Other disbursements</td> <td>$0.00 </td> </tr> <tr> <td>Total federal election activity</td> <td>$0.00 </td> </tr> <tr> <td>Allocated federal election activity - federal share</td> <td>$0.00 </td> </tr> <tr> <td>Allocated federal election activity - Levin share</td> <td>$0.00 </td> </tr> <tr> <td>Federal election activity - federal only</td> <td>$0.00 </td> </tr> <tr> <td>Total federal disbursements</td> <td>$31,040.00 </td> </tr> </table>

The Guardian reported on January 30, 2017, that Heineken UK paid £160,000 in an Environment Agency enforcement undertaking for breaking environmental laws. The agency said such payments were alternatives to prosecution; the report said companies accepted liability, repaired environmental damage and invested to reduce the risk of repeat breaches.

Against Corporate conduct
Sources
https://www.theguardian.com/environment/2017/jan/30/companies-pay-out-more-than-15m-for-breaking-environment-laws
Heineken UK and Kerry Ingredients also paid large sums for pollution incidents, while Filippo Berio UK and Sandoz agreed six-figure payments for failing to recover or recycle packaging waste.

On July 31, 2023, CEO Dolf van den Brink told CNBC that businesses should be thoughtful and balanced but stand for their values, amid discussion of the backlash against rival AB InBev’s Bud Light campaign. He said Heineken’s brand teams were navigating polarization; the interview followed the company’s lower 2023 profit-growth forecast.

You decide LGBTQ+ policies
Sources
https://www.cnbc.com/2023/07/31/heineken-ceo-on-bud-light-campaign-you-have-to-stand-for-your-values.html
"You have to be thoughtful, you have to be balanced. And at the same time, you need to stand for your values and your principles," van den Brink said.
About & ownership
Legal name
Heineken N.V.
Category
Brewers
Website
theheinekencompany.com

Peter Wennink · CHAIR

Freddy Heineken · CEO from 1971 to 1989

Gerard Adriaan Heineken · Founder

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