Is Target ethical?

What Choice found

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Reproductive care Confirmed

Target covers employee travel for abortion care in banned states

Target will cover employees' travel if they live in a state where abortion is banned.

1 sourceRead sources
cnbc.com
Target will cover employees' travel if they live in a state where abortion is banned, according to a company memo obtained by CNBC.

Workplace equity Confirmed

Target halts LGBT merchandise sales

Target announced it would stop selling certain LGBT-focused merchandise while maintaining its commitment to the LGBTQIA+ community.

1 sourceRead sources
influencewatch.org
In May 2024, Target announced it would halt selling certain LGBT-focused merchandise while affirming its commitment to the “LGBTQIA+ community.”

Political spending Confirmed

Target donated $249,900 to Republican candidates

Target's PAC donated $249,900 to help Republicans get elected in 2022.

1 sourceRead sources
newsweek.com
Target's PAC donated a total of $249,900 to help Republicans get elected in 2022, according to OpenSecrets.

Political spending Confirmed

Target donates $1 million to Trump's inauguration

Target donated $1 million to Donald Trump's inauguration committee, stating it works with elected officials to enhance retail experiences.

3 sourcesRead sources
businessinsider.com
Target made its first-ever donation to a presidential inauguration this year, contributing $1 million to President Donald Trump's 2025 Inaugural Committee on January 10, according to a recent Federal Election Commission filing.
Target Donated $1 Million to Trump's Inauguration - Business Insider
businessinsider.com
Then, Target went beyond mere "business decisions" when it directly funded the current administration through its $1 million donation to Donald Trump's inauguration officially stating "We work with elected officials at all levels of government to provide the best retail experience for the more than 2,000 communities we're proud to serve", despite the fact that Target has never previously donated to an inauguration.
yahoo.com
Then, Target went beyond mere "business decisions" when it directly funded the current administration through its $1 million donation to Donald Trump's inauguration officially stating "We work with elected officials at all levels of government to provide the best retail experience for the more than 2,000 communities we're proud to serve", despite the fact that Target has never previously donated to an inauguration.

Policing & prisons Confirmed

Target funds police foundations with major contributions

Target made major contributions to police foundations including NYC, Atlanta, and Seattle.

1 sourceRead sources
theguardian.com
Target has made major contributions to police foundations across the country, according to the report, including the NYC, Atlanta and Seattle police foundations.

Policing & prisons Confirmed

Target donates $200k to LA police foundation

Target donated $200,000 in 2007 to the LA police foundation for surveillance equipment.

1 sourceRead sources
theguardian.com
A $200,000 donation from Target in 2007 helped the LA police foundation purchase sophisticated surveillance equipment for the LAPD, the report found.

LGBTQ+ policies Confirmed

Target earns 100 on HRC index

Target earned a score of 100 and was dubbed a 'Leader in LGBTQ+ Workplace Inclusion' in 2025.

1 sourceRead sources
advocate.com
Target in 2025 earned a score of 100 and was dubbed a “Leader in LGBTQ+ Workplace Inclusion,” an honor the retailer no longer seems interested in holding on to in 2026.

Workplace equity Confirmed

Target ends DEI goals

Target is ending its DEI goals, prompting Congressman Sylvester Turner to criticize the move.

1 sourceRead sources
finance.yahoo.com
"Target is making a mistake by ending its DEI goals with its customer base being highly diverse," said Sylvester Turner, Congressman for Texas' 18th Congressional District, on X.

Workplace equity Confirmed

Target scales back DEI programs

Target is scaling back its DEI programs.

8 sourcesRead sources
fortune.com
Target has faced backlash, particularly from activists and customers, due to its decision to roll back some of its DEI practices amid the Trump administration’s anti-DEI push, and a number of boycotts have roiled in-store foot traffic.
cnn.com
Just because Target is scaling back their DEI commitments doesn’t mean it is going to be ending relationships with businesses owned by people of color, Butler said.
cnn.com
Target wasn’t the only company to roll back DEI policies, but came under more pressure because it had more deeply ingrained diversity and inclusion programs into the core of its business.
crossroadstoday.com
Target wasn’t the only company to roll back DEI policies, but came under more pressure because it had more deeply ingrained diversity and inclusion programs into the core of its business.
nbcnews.com
With its decision to roll back DEI efforts, the cheap chic retailer Target joined Walmart, McDonald’s, Tractor Supply and a slew of others that scrapped at least some DEI initiatives as they grew concerned that the programs could alienate some customers or land them in the crosshairs of President Donald Trump, who has vowed to end every DEI program across the federal government.
newsweek.com
Target has logged 10 consecutive weeks of falling in-store traffic, which began shortly after the retailer rolled back its diversity, equity and inclusion (DEI) initiatives.
startribune.com
Target also has seen customer backlash over its 2023 Pride month merchandise and more recently for scaling back its corporate diversity, equity and inclusion efforts.
yahoo.com
Target was hit by boycott calls early last year after it moved to roll back its commitment to DEI hiring to keep pace with 'the evolving external landscape' (AP)

Workplace equity Confirmed

Target said it would stop DEI surveys

Target said it would stop participating in outside diversity, equity and inclusion surveys and shift to supplier engagement programs.

1 sourceRead sources
startribune.com
In January 2025, Target said it would stop participating in outside surveys related to diversity, equity and inclusion, or DEI, and shift its “supplier diversity” programs to what it called “supplier engagement.”

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